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Industry Definition Business-to-Business
(B2B) Media and Information Content Services – Industry
Framework Definition*: The business information content industry is defined
broadly as suppliers of paid-for (by users or advertisers)
proprietary information to businesses or about
businesses. B2B Media & Information Services Industry Framework: Content Types:
Content-based services using a publishing model (i.e. standardized, recurring revenue products and services). Generally combine factual and/or textual data with tools for transformation and analysis. Market research providers, marketing information services, credit databases, and databases used in an operational business function are all examples. Can be delivered in any format, but “live” in electronic form. Excludes custom market research surveys. Trade Publishing Serial publications, predominantly delivered to a business address and generally catering to a specific vertical industry or horizontal function within business, and substantially advertising-supported. Includes multiple print and electronic formats. Excludes popular business publications typically subscribed to by individual consumers (e.g. BusinessWeek, The Wall Street Journal, Fortune, PC World) and periodical aggregators. Directories & Catalogs Published content organized according to standard product/service classifications, intended for use by buyers and/or specifiers in business and industry. Can be provided in database or publication format. Excludes single-vendor catalogs. Exhibitions Trade shows and expositions whose primary mission
is to bring together buyers and sellers. Sale of
exhibit space is a standard business model component.
Excludes professional conferences/symposia and meetings
focused primarily on continuing education.
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Business
Information Industry Association Asia Pacific – Middle
East Limited |
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Information Services