Alibaba Completes Acquisition of Umeng

Posted by Joachim Bartels | Nov 20, 2013 | Alibaba, Analytics, China, E-Commerce, Mobile Services, Ownership Changes of Information Companies | 0 |

Mobile app analytics platform Umeng has announced that it was acquired by the Alibaba Group, but declined to reveal any financial information about the deal. Umeng will retain operational autonomy as an independent company upon completion of the acquisition.

Alibaba’s wireless division director Eddie Wu has disclosed that the company will assist in positioning Umeng as a comprehensive mobile developer services platform, as well as leverage Alibaba’s existing resources to provide value-added services such as promotion, storage, and advertising to developers.

Source: Marbridgeconsulting.com

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Joachim Bartels

Joachim C Bartels is a co-founder, director, head of information resources and Editor-in-Chief of BIIA. In his capacity as Editor-in-Chief he is responsible for the selection of relevant information content concerning industry insights, trends, technological developments, standards and policies impacting BIIA members in particular and the business information industry in general.

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