Baycorp Becomes Veda Advantage

Posted by Joachim Bartels | Nov 24, 2010 | Australia, Company, Country, Credit Information, Industry, Newsletters, Veda | 0 |

Baycorp Advantage is to be renamed Veda Advantage, following a vote by shareholders at the company’s Annual General Meeting. The renaming follows the sale of the Baycorp brand to Trans Tasman Collections in June for $A 97million with the debt collection business Baycorp Advantage Collections Services. Baycorp Advantage Chairman Glenn Barnes says that selling the Baycorp name and brand with the business offered a unique opportunity to maximize the value on sale. (BIIA NEWSLETTER JUNE 01-06).

The company will continue trading as Baycorp Advantage until February next year, when the company will issue new marketing and other collateral, change its website and alter IT systems to adopt the Veda Advantage brand name. Shareholders also approved a 35 cents-per-share capital return, totaling $79 million, out of the proceeds of the Baycorp sale. Source: BaycorpAdvantage 27 Oct. 2006

BIIA Newsletter October – 2006 Issue

About The Author

Joachim Bartels

Joachim C Bartels is a co-founder, director, head of information resources and Editor-in-Chief of BIIA. In his capacity as Editor-in-Chief he is responsible for the selection of relevant information content concerning industry insights, trends, technological developments, standards and policies impacting BIIA members in particular and the business information industry in general.

The BIIA library is approaching 10,000 news items and best demonstrated practices. BIIA members receive regular news alerts on key developments in the industry and the regulatory environment. The BIIA readership is widespread: between 4 to 5 thousand unique visitors access BIIA.com per month.