The partnership will combine complementary data and technology to deliver fraud prevention and identity solutions to the market. Building upon the strategic relationship established in 2011, the two firms say they will bring about a new era of combined device and bureau-based data solutions. The agreement will expand and strengthen the Callcredit Fraud and Verification Suite with iovation’s device intelligence and device reputation protection.
Luke Reynolds, fraud & ID commercial director at Callcredit, said: “We have been working closely with iovation for some time to explore and develop ways in which we could deliver an exciting new generation of anti-fraud solutions. The time is now right for us to formalise our strategic relationship; we look forward to delivering ongoing innovation.”
Scott Olson, VP of product for iovation, commented: “iovation stops internet fraud and identifies good online customers by leveraging the world’s largest device reputation database. Our abilities to uniquely recognise devices, comment on their history of fraud and abuse, identify associations to other risky devices and reveal data anomalies, provide a strong and complementary defense to the robust identity and fraud protection offered by Callcredit. We are pleased to join forces with Callcredit in the fight against fraud.”
John Cannon, fraud & ID product director at Callcredit, added: “Consumer behaviour is changing with online and mobile channels becoming the preferred method for interacting with customers. At the same time, the characteristics that make up consumer identity are evolving and our partnership with iovation will enable us to unlock real value in the customer lifecycle.”