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Salesforce to Invest US$2bn in Canada

Salesforce (CRM) said that it plans to invest $2 billion over the next five years to fuel the growth of its Canadian business. As part of this investment, Salesforce plans to increase its headcount, real estate footprint and data center capacity to support its rapidly-growing customer base in the country. The announcement came ahead of a meeting between Salesforce Chief Executive Mark ... Read More »

Bertelsmann Evaluating Strategic Options For Arvato CRM Businesses

Bertelsmann Evaluating Strategic Options For Arvato CRM Businesses Review takes place as part of Bertelsmann’s corporate strategy Options include partnerships as well as a complete or partial sale CRM business in the French-speaking territories will continue to be managed by Bertelsmann Bertelsmann CEO Thomas Rabe: “We want to sustainably strengthen our CRM businesses”  and Bertelsmann will begin evaluating various options ... Read More »

Ant Financial Says Sorry Over Illegal Data Sharing

Ant Financial has apologized for a checked-by-default option on Alipay’s an­nual bills that allowed its credit scoring system to access user data. Alipay bills and the Annual User Footprint Report that analyzes how customers have spent their money over the past year are widely shared on China’s social media. People tend to show off their purchasing power, especially as the ... Read More »

SugarCRM Focuses on ‘Accelerated Innovation’ with New Cloud Offering

SugarCRMⓇ Inc. announced the general availability of the latest version of SugarⓇ On-Demand. The Fall ’17 update marks the beginning of accelerated innovation and more frequent cloud releases from SugarCRM. Sugar On-Demand is increasing its release cadence to quarterly, bringing the company’s latest innovations to customers faster. The Sugar Fall ’17 release is designed to help sales teams share data and work ... Read More »

Salesforce Introduces the Quip Collaboration Platform

Now, teams are able to extend the functionality of Quip with embedded Live Apps—including calendars, polls and kanban boards—enabling teams to collaborate faster and more interactively Partners including DocuSign, Lucidchart, New Relic and more are already building native Live Apps for Quip Salesforce [NYSE: CRM] announced the Quip Collaboration Platform, enabling teams to collaborate faster and more interactively in one ... Read More »

Salesforce Launches New AppExchange

Salesforce Launches New AppExchange — A Faster and Smarter Way to Tap into the Power of the World’s Leading Enterprise Cloud Ecosystem Now with personalized experiences, navigation and recommendations, as well as embedded Trailhead learning, the AppExchange makes it easier than ever for customers to discover the right solutions Nearly 90 percent of Salesforce customers are using apps from the ... Read More »

Dun & Bradstreet Empowers Salesforce Users with Real-time Data Solution

D&B Optimizer for Salesforce provides actionable data directly within CRM Dun & Bradstreet (NYSE: DNB) announced the launch of D&B Optimizer for Salesforce, a solution that natively integrates Dun & Bradstreet data and data services into the Salesforce Platform. The solution provides real-time updates and cleansing capabilities for critical account data in a company’s Salesforce instance to enable them to access ... Read More »

Google Cloud Acquires Cloud Identity Management Company Bitium

Google Cloud announced that it has acquired Bitium, a compay that focused on offering enterprise-grade identity management and access tools, such as single-sign on, for cloud-based applications. This will basically help Google better manage enterprise cloud customer implementation across an organization, including doing things like setting security levels and access policies for applications working across their Cloud and G Suite offerings. ... Read More »

Bisnode Consumer Intelligence Transforms Management of Consumer Data

Bisnode introduces Bisnode Consumer Intelligence in the Nordic countries, a new product making managing consumer data easier, more secure and less resource intensive. Marketing and CRM departments often manage large amounts of consumer data requiring aligned and updated information across platforms in order to create seamleass customer experiences and achieve compliance to regulatory frameworks, such as the new General Data ... Read More »

Salesforce Announces Salesforce Data Studio

Salesforce [NYSE: CRM], the global leader in CRM, announced Salesforce Data Studio, a data sharing platform designed to connect data owners with buyers and create new marketing opportunities for audience discovery, sharing and activation.  Part of the Salesforce Marketing Cloud, Salesforce Data Studio enables marketers to expand targeted reach with valuable audiences, provides publishers a secure way to monetize their audience data assets ... Read More »

SAP to Acquire Gigya, Market Leader in Customer Identity and Access Management

SAP SE (NYSE: SAP) announced it has entered into an agreement to acquire Gigya, a market leader for customer identity and access management. Major independent analyst firms, most recently Forrester Research,* have positioned Gigya as a top vendor in this field. Gigya’s customer identity and access management platform helps companies build digital relationships with their customers. Its platform allows companies to manage customers’ profile, preference, opt-in ... Read More »

Gigya Named a Leader in the Forrester Wave on Customer Identity and Access Management

Forrester Research has published a comprehensive Wave report on customer identity and access management (CIAM), naming Gigya a leader in the category. Gigya earned the highest score in both dimensions of the Wave – Current Offering and Strategy – and has “the largest market presence” in CIAM, according to the report. The report also cites Gigya for its slightly more ... Read More »

Salesforce Service Cloud Update Pitches for Simplicity

Lots more features for no additional costs coming from Salesforce Salesforce is adding new features to its Service Cloud that it says will enable companies to build a customer service centre in a single day. The Salesforce Service Cloud, which is built on the Salesforce Lightning component framework, now has case management pre-built into it along with a more streamlined ... Read More »

Salesforce Releases New Research on the Economic Impact of Artificial Intelligence on CRM

By 2021, AI-powered CRM activities could increase global business revenues by $1.1 trillion and create 800,000 net-new jobs, according to predictions in new study Salesforce customers are estimated to account for $293 billion of this revenue and more than 155,000 of the net-new jobs by 2021 The global market for AI in CRM is estimated to jump from $7.9 billion ... Read More »

Salesforce Announces Strategic Agreement with Dell Technologies

Salesforce’s Intelligent Customer Success Platform to connect Dell Technologies’ sales, service, marketing and more Salesforce Einstein artificial intelligence to make customer interactions smarter and more predictive Salesforce (NYSE: CRM) and Dell Technologies (NYSE: DVMT) announced a strategic technology agreement. Extending the long-standing relationship between the two companies, Dell Technologies will expand the use of Salesforce’s market-leading sales, service, and marketing ... Read More »

Salesforce Delivers Einstein Account-Based Marketing — B2B Marketing Intelligence Built on the World’s #1 CRM Platform

Salesforce [NYSE: CRM] introduced Einstein Account-Based Marketing (ABM), a complete, end-to-end B2B marketing solution powered by artificial intelligence.  Built on the world’s #1 CRM platform, Einstein ABM enables marketing and sales teams to precisely target their most valuable accounts, personalize campaigns and engage with prospects at scale—improving pipeline quality and turning the hottest leads into new deals. B2B companies increasingly ... Read More »

Salesforce Expands Into Japan

Salesforce is expanding further into Asia with a new data center. The CRM provider announced that it has opened its second data center in Japan, located in Kobe in the country’s Kansai region. The new data center will enhance the company’s ability to deliver the Intelligent Customer Success Platform including Sales Cloud, Service Cloud, App Cloud, Community Cloud, Analytics Cloud ... Read More »

Salesforce Coming to AWS Sydney Region Later this Year

Salesforce’s global infrastructure expansion on Amazon Web Services is coming to the AWS Sydney Region later in the year, the CRM giant announced this morning. The cloud customer relationship management company selected AWS as its preferred public cloud infrastructure provider in May last year as part of its international infrastructure expansion strategy. “In our last quarter, APAC was the fastest-growing ... Read More »