According to the latest publishing industry report issued by China’s General Administration of Press and Publications (GAPP), the digital publishing industry in China will generate revenues of US$7.7 billion in 2008. That represents 46% year-on-year growth. The report also noted that industry revenues have more than doubled in last two years. BSG Newsletter 28 November 2008.  More than 60% of revenues are generated by mobile content (which includes mobile comics, ring tones and mobile games), online games and online advertisements. Only 3.3% of the revenue (US$257 million) is generated by digital newspapers, periodicals and magazines.

In China, the General Administration of Press and Publications (GAPP) is the government body which controls print publications and the distribution of news to both print and Internet publications. GAPP is also tasked with approving the publication licenses for periodicals and books. Source: Xinhuanet article;  Courtesy: Business Strategies Group, Hong Kong – www.bsgasia.com

BIIA Newsletter January – 2009 Issue