LOS ANGELES, CA–(Marketwire – July 29, 2010) – Dun & Bradstreet Credibility Corp., a privately-held company based in Los Angeles, today announced that it has acquired the North American Credit-on-Self division, also known as the Self Awareness Solutions (SAS) operating unit, of D&B.

The new company addresses the needs of businesses to establish, monitor, and build their credit and credibility. As part of the agreement, the two companies have entered into a long-term strategic alliance to develop and co-market products and services. The value of the transaction and strategic alliance is approximately $100 million. Additional terms of the transaction are confidential. 

Dun & Bradstreet Credibility Corp. becomes the exclusive provider of Credit-on-Self solutions in North America built on D&B’s heritage of enabling businesses to establish, monitor, and build their business credit and credibility. Dun & Bradstreet Credibility Corp. is wholly owned by the Credibility Corporation. It was founded by its management team led by Chairman and CEO Jeffrey M. Stibel and is funded by Great Hill Partners, a Boston-based private equity firm with over $2.5 billion under management focusing growth companies in a wide range of sectors including business and consumer services, media, communications and software industries. Great Hill Partners has committed an additional $100 million above and beyond the purchase price, to invest in the business going forward.  To read the full press release click on the link: Dun & Bradstreet  Credibility Corporation

BIIA Newsletter September I – 2010 Issue