Since many potential buyers research and shop for vehicles online quite extensively nowadays, Experian wanted to make a crucial piece of information — a vehicle’s history — more readily accessible so dealers can retail more units to these customers.

Unveiled this past weekend at NADA Show 2020, Experian announced an exclusive relationship with CarZing, an online vehicle shopping portal. As part of the strategic alliance to help dealers searching for cost-effective ways to showcase their inventory, stores with AutoCheck subscriptions now can list their inventory on and for no additional fees.

“We are committed to helping dealers streamline their processes and sell more vehicles,” said John Gray, Experian’s president of automotive, North America, in a news release. “Through our collaboration with CarZing, dealers can increase the exposure of their inventory at no additional charge, while simultaneously making it easier for consumers to find the vehicle they want.   “Additionally, with AutoCheck reports included in the listings, consumers are assured of a more transparent transaction, and can feel more confident in their vehicle choice,” Gray continued.

Consumers using the CarZing customer portal can access AutoCheck vehicle history reports to better understand and compare vehicles directly through the website. This capability includes information related to reported accidents, odometer readings, any open recalls, and if the vehicle qualifies for buyback protection.

Experian’s AutoCheck vehicle history reports are used daily by dealers and consumers to understand a vehicle’s history and make informed vehicle purchases.

Additionally, with the proprietary AutoCheck Score, dealers and consumers can understand the likelihood that a vehicle will be on the road in five years.

“We’re thrilled to be collaborating with Experian, as it furthers our mission to provide a hassle-free shopping experience for consumers,” CarZing vice president of business development Barry Lane said.  “We believe this has huge benefits for both dealers and consumers,” Lane said.