Based on the maxim ‘everything starts with an address’, Charles Prescott, publisher of The Prescott Report initiated the formation of the Global Address Data Association.  He assembled a steering committee and developed a mission statement and a set of first priorities.  

The current steering committee consists of Sheila Donovan, Global DM Solutions (US); Emma Gooderham, Allies Computing (UK); Merry Law, Worldvu (US); Graham Rhind, GRCDI (Netherlands); Joerg Schneider, Deutsche Post Dialog Marketing (Germany); John Callan, Ursa Major Associates (US);  Alexander Singewald (Netherlands); Alastair Tempest, FEDMA (Europe). 

However Charles Prescott stated in his recent newsletter that the steering committee does not constitute yet a Board of Directors.  Expressions of interest in serving on the Steering Committee, or in being kept informed of progress, are most welcome.  Email your name, title, company name, phone number and email to  An expression of interest will not commit the applicant or applicant’s company to any obligations. [Originally reported in the BIIA Newsletter March 2010 – I Issue]

Source:  The Prescott Report and Global Address Data Association

BIIA Newsletter May I – 2010 Issue