Hong Kong, 18th February: Through its business magazine, Chief Executive China (CEC), Global Sources conducted a survey designed to measure the level of optimism amongst business executives in China. The results are based on a survey of 191 domestically-focused companies and 202 export-focused firms. Of those, 47% are expecting sales growth of 10% or more in 2009. Of the suppliers focused on domestic sales, 57% expect double digit sales increases, while 36% of exporters are anticipating sales growth of more than 10%.

Craig Pepples, COO, commented, “With China’s retail sales still strong, it’s no surprise that companies focused on the domestic market remain optimistic. What’s surprising is that, despite the global economic downturn, China’s exporters are generally projecting much higher sales ahead… This optimism is, in part, due to the fact that many have already adapted to the current global economic situation and have evolved new strategies to deal with the crisis.”  CEC is a Global Sources publication focused on general management issues. Launched in 1992, CEC has a BPA verified circulation of more than 195,000 subscribers and CEC’s website has more than one million registered users.   Source: Global Sources press release

BIIA Newsletter March 2009 Issue