Healthcare information has become a chief revenue source for Hearst through its leading companies: FDB (First Databank), Zynx Health, MCG (formerly Milliman Care Guidelines), Homecare Homebase (85 percent stake, as previously announced) and Map of Medicine (internationally).  Each year in the U.S., care guidance from Hearst Health reaches more than 75 percent of patients discharged from hospitals, 20 million patient home visits, more than 133 million insured individuals, 1.8 billion retail pharmacy prescriptions and 3.25 billion prescription claims.

FDB (First Databank) — the leading provider of drug knowledge bases that empower healthcare information systems and enable healthcare professionals to make better medication-related decisions

Zynx Health — the Best in KLAS provider of evidence-based care plans, as well as order sets and clinical optimization programs, to measurably improve patient outcomes, enhance safety and lower costs

MCG (formerly Milliman Care Guidelines) — a developer and producer of globally sourced, clinically validated best practices for health systems and insurance companies to drive effective and cost-appropriate care

Homecare Homebase — a leading provider of comprehensive software-as-service solutions to the homecare and hospice market

Internationally, the Hearst Health network also includes Map of Medicine, a Web-based visual representation of evidence-based patient care journeys to enable clinicians to plan and then benchmark clinical practice against national standards.

Hearst Health’s care guidance is used by seven of the eight largest health plans, eight of the nine top pharmacy benefit managers, the majority of retail pharmacy storefronts, several of the largest health systems, and over 100 leading homecare and hospice agencies.

Extensions of Hearst Health include Hearst Health Ventures and the Hearst Health Innovation Lab.  Led by managing director Ellen Koskinas, Hearst Health Ventures is a newly formed fund that invests in startups offering health IT solutions and technology-enabled healthcare services.  Hearst Health Ventures draws upon expertise and insights from other Hearst operating companies to identify investments that will produce good financial returns. The first investment, CareInSync, applies research-proven methodologies to coordinate care among clinicians and patients.

The Hearst Health Innovation Lab, led by Justin Graham, chief innovation officer of Hearst Health, rapidly prototypes new product ideas in the healthcare IT market with his team of analysts, developers and data architects. The Innovation Lab supports projects developed internally, as well as the incubation of ideas and products in collaboration with outside clinician-entrepreneurs.

About Hearst Health:  The Hearst Health network includes FDB, Zynx Health, MCG and Homecare Homebase. Map of Medicine is part of the Hearst Health network internationally. Hearst Health is responsible for managing a healthcare venture capital fund and innovation lab, which foster breakthroughs in technology-enabled healthcare solutions that enhance the quality of care and increase efficiency. Care guidance from Hearst Health reaches more than 75 percent of patients discharged from hospitals, 20 million patient home visits, more than 133 million insured individuals, 1.8 billion retail pharmacy prescriptions and 3.25 billion prescription claims.

Hearst Health (www.hearsthealth.com) is division of Hearst Business Media, an operating group of Hearst Corporation, which operates more than 20 business-to-business information services, electronic databases and publications. Among its core competencies is the aggregation of time-sensitive price, product and technical information that is integrated into business and professional processes.

Source: Marketwired.com/press release