IHS Inc.: Polk Launches Global Aftermarket Solutions Platform

Posted by Joachim Bartels | Oct 11, 2013 | IHS Inc., Marketing Services - Automotive Vertical, R.L.Polk & Company, United States | 0 |

To address the needs of the expanding dynamic global automotive aftermarket, Polk, the global automotive market intelligence firm recently acquired by IHS (NYSE: IHS), announced it has launched the world’s largest and most complete resource for vehicles in operation and original equipment parts intelligence.

Polk’s WorldView, the industry’s first comprehensive solution of this nature, integrates several previously independent products from Polk into one global solution. It is now available to customers in the commercial and light vehicle aftermarket, providing comprehensive global business planning support.

Source: 4-traders.com

About The Author

Joachim Bartels

Joachim C Bartels is a co-founder, director, head of information resources and Editor-in-Chief of BIIA. In his capacity as Editor-in-Chief he is responsible for the selection of relevant information content concerning industry insights, trends, technological developments, standards and policies impacting BIIA members in particular and the business information industry in general.

The BIIA library is approaching 10,000 news items and best demonstrated practices. BIIA members receive regular news alerts on key developments in the industry and the regulatory environment. The BIIA readership is widespread: between 4 to 5 thousand unique visitors access BIIA.com per month.