INDIA: MOBIL – WEB TRAFFIC SECOND HIGHEST AFTER U.S.A.

Posted by Joachim Bartels | Dec 30, 2010 | India, Mobile Services | 0 |

The 40 million mobile-internet users in India have taken the mobile-web traffic to new heights, according to AdMob, a leading mobile advertising network. According to the latest data from AdMob, web traffic from mobile phones touched the 1.2-billion mark in March 2010, making India’s mobile-web traffic the second highest globally next to the US. Mobile-web traffic reported a growth of over 100 per cent in less than a year on the back of cheaper data plans and increased number of smartphones.

Mahesh Narayanan, country manager India, AdMob concurs, “Mobile ownership and usage far outstrips ownership of PCs with internet access in India. In the near future mobile internet usage is going to overtake fixed line internet usage in India.” Source: Rediff Business

BIIA Newsletter April II – 2010 Issue

About The Author

Joachim Bartels

Joachim C Bartels is a co-founder, director, head of information resources and Editor-in-Chief of BIIA. In his capacity as Editor-in-Chief he is responsible for the selection of relevant information content concerning industry insights, trends, technological developments, standards and policies impacting BIIA members in particular and the business information industry in general.

The BIIA library is approaching 10,000 news items and best demonstrated practices. BIIA members receive regular news alerts on key developments in the industry and the regulatory environment. The BIIA readership is widespread: between 4 to 5 thousand unique visitors access BIIA.com per month.