Nielsen has reported a 10% rise in revenue to $1.4 billion for the second quarter, the result of a 14% increase in its Buy consumer purchase behavior segment and a 4% increase in its Watch media research arm.

Net income for the second quarter was $69m, compared with $74m in the second quarter of 2010, but adjusted net income for Q2 2011 increased to $155m, compared with $68m in the prior year period. 

For the six months ended June 2011, revenues increased 9% to $2.7 billion, driven by a 12% increase in the Buy segment, a 5% rise in the Watch division, and an 8% increase in the firm’s Expositions business. 

Source:  Market Research Industry Online