Further to an announcement made in November 2014, Reed Exhibitions Greater China has revealed its partnership agreement with Shanghai Kuozhan Exhibitions, the organiser of C-TOUCH, resulted in the formation of a new joint venture (JV) – Reed Exhibitions Kuozhan. Reed Exhibitions did not previously acknowledge this, but it appears that the partnership is in fact an acquisition.
Financial details of the deal have not been disclosed. The JV will form part of Reed’s portfolio of five China-based events serving the wider electronics industry, which together cover more than 150,000 m2 of gross exhibition space. C-TOUCH is held twice each year – in Shenzhen in November and in Shanghai in May – and focuses on touch screen technology including touch panels, manufacturing materials, components and equipment, and other touch screen products.
Source: BSG – Business Strategies Group Hong Kong