Tag: Acxiom Audience Operating System™ (AOS)

Acxiom and Weibo Launch Big Data Marketing Platform “Audience Onboard”

by Joachim Bartels | Oct 25, 2014 | Acxiom, Analytics, China, Data Services, Digital Marketing, Direct Marketing - Consumer, Industry Dynamics, Marketing Tools, Platforms / Workflow Tools, Social Media, United States, Users of Information, Weibo | 0 |

New Platform Helps Advertisers Unleash the Value of First Party Data to Improve Audience Reach...

Acxiom Disrupts Conventional Marketing Models with New Audience Operating System (AOS)

by Joachim Bartels | Sep 25, 2013 | Acxiom, BIG DATA, Consumer Marketing, CRM, CRM Services, Data Aggregation, Direct Marketing - B2B, Direct Marketing - Consumer, eMarketing Strategy, Marketing Tools, MediaMath, United States | 0 |

“Rather than Building a Better Mousetrap, Instead, We Chose to Breed a World-class Cat.” Quote by Phil, Mui, Acxiom’s Chief Product and Engineering Officer. Acxiom® (Nasdaq: ACXM) introduced a new way for marketers, agencies...

Tag: Acxiom Audience Operating System™ (AOS)

Acxiom Disrupts Conventional Marketing Models with New Audience Operating System (AOS)

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