The new age of retailing:
Amazon.com (AMZN) and Wal-Mart (WMT) built on their Cyber Monday leads this year, while Target (TGT) and JCPenney (JCP) lost shoppers, according to market researcher Experian.
Experian said in a blog post that visits to Amazon’s website increased 36% over last year’s Cyber Monday, to nearly 35 million. It was the top e-tail site by visitor count. No. 2 Wal-Mart’s visits rose 21% to 18.6 million, while Best Buy (BBY) came in third at 9.4 million, up 10% from last year.
As IBD reported Wednesday, overall Cyber Monday spending hit a record $1.46 billion this year, up 17% from a year ago.
But not all retailers benefited equally. According to Experian, Target and Penney rounded out the top 5 e-tail sites by traffic, but their numbers 4% and 1%, respectively, vs. Cyber Monday 2011.
Source: Investors Daily License.icopyright.net