Category: B2B Marketing – Buyer Intent

Forrester: B2B buying groups expand as they question AI

by Ingrid Riehl | Jan 28, 2026 | ! Homepage Slider, ! Recent Member News, Analytics and AI, Artificial Intelligence, B2B Marketing, B2B Marketing - Buyer Intent, Business Data, Digital Marketing, Direct Marketing - B2B, Forrester, Insights, International, Market Research, Marketing Services, Member News, Publication, Sales & Marketing, Trends | 0 |

Economic volatility, growing reliance on generative artificial intelligence (AI) for research, and...

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Salesforce Signs Definitive Agreement to Acquire Qualified

by Ingrid Riehl | Jan 5, 2026 | ! Homepage Slider, ! Recent Industry News, Acquisition, Agentic AI, B2B Marketing - Buyer Intent, Breaking News, CRM, CRM Services, International, Marketing Services, Salesforce | 0 |

Salesforce, the world’s #1 AI CRM, announced (Dec 17 2025) it has signed a definitive agreement to...

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Salesforce Delivers Record Third Quarter Fiscal 2026 Results Driven by Agentforce & Data 360

by Ingrid Riehl | Dec 11, 2025 | ! Homepage Slider, ! Recent Industry News, B2B Marketing, B2B Marketing - Buyer Intent, CRM, CRM Services, Digital Marketing, International, Salesforce | 0 |

cRPO up 11% Y/Y; RPO climbs 12% to nearly $60B; Agentforce surpasses 3.2 trillion tokens SAN...

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Salesforce Completes Acquisition of Informatica

by Ingrid Riehl | Nov 21, 2025 | ! Homepage Slider, ! Recent Industry News, Acquisition, Analytics and AI, Artificial Intelligence, B2B Marketing, B2B Marketing - Buyer Intent, CRM, CRM Services, Data Cloud, Digital Marketing, Informatica, Salesforce, United States | 0 |

SAN FRANCISCO, CA — November 18, 2025 — Salesforce (NYSE: CRM), the world’s #1 AI CRM, today...

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